Stop just-about-managing with spreadsheets or generic CRM systems and start feeling the power of a comprehensive ops management and CRM system honed for use in UK BIDs

Drop us a line below to get a test login and start your journey to better evidenced, data-led BID management

Watch the video below for a quick tour of the power that BIDBase puts at your disposal


What is BIDBase?

BIDBase is much more than a CRM system. Remember that, in a BID, you're not selling anything - you're delivering services paid for by your levy-payers. You need something that helps you deliver those services AND demonstrate what good value you provide. So BIDBase is: Comms; Street Operations; Events; Promotions; Projects; Ballot and office management. Optionally, BIDBase is also a Business Crime Reduction system and a simple Loyalty Card system.
BIDBase System Diagram

Why do I need BIDBase?

We asked some of our 'super-users' that very question. Their response? "Because BIDBase is a small, personable company that listens and acts when you give feedback...Because all of my info is in one place, and yet it is simple to use...Because we all use it in the team, varying people from different areas of the team...Because it's a great way of showing proof of our value to our business community."
BIDBase Client Map

Why do all these BIDs use BIDBase?

  • Comprehensive comms tools including mailing lists, bulk emails and texts.
  • Easy MailChimp integration with automated action recording.
  • Business sentiment map of businesses' attitude to the BID.
  • Masses of automations, from recording engagement to monthly reports.
  • Show levy payers the value they get from BID promotions.
  • End-to-end management of your B2B events.
  • Record street management issues with BIDBase Street Ops, a free mobile-only app.
  • Project recording.
  • Transparent, audit-friendly Budget Management System
  • Comprehensive ballot tools.
  • Identify BID ‘strangers’.
  • Access a growing list of confirmed national voters.
  • Optional Business Crime Reduction tools via BIDBase Locally app.
  • Optional Loyalty card system via BIDBase Locally app.
Testimonials from people who use BIDBase in their BIDs
  • "BIDBase provides the Ilford BID the opportunity to evidence its actions and map out priorities through key analytical tools and data management. The [BIDBase] App has played a key role through lockdown and working in the new norm."

    Cyril Bekoe - BID Manager, Ilford BID

  • “We have been using BIDBase for the last few years and have found it an invaluable tool. Going forward to renewal ballot it will be vital in allowing us to concentrate on key decision makers. When we have had the need to contact technical support the reply and resolution has come through to us in less than 24 hours. If you’re looking to use BIDBase then we are happy to endorse it - it's a great piece of software!"

    Shaun Boyce - Project Manager, Wolverhampton BID

  • "BIDBase gives my team a powerful tool for CRM and operations management in the BID. BIDBase enables us to evidence the good that we do and helped us to a stunning 3rd term renewal ballot result."

    Michele Wilby - Chief Executive Officer, Colmore BID

Which BIDBase package suits your BID?

Choose BIDBase alone or add one or more BIDBase Plus modules:

(per year)
  • Powerful comms tools, including MailChimp integration
  • Levy-payer sentiment analysis
  • Unlimited BID team and BID board users
  • Promotions & events tools
  • FREE BIDBase Street Operations mobile app (iOS and Android)
  • Powerful ballot tools
  • Budget management system
  • Street issues analysis tools
  • Team tasking management system
  • Staff Holiday management system
  • Automated reports & reminders
  • BIDMail bulk email comms
  • BIDText one-way SMS messaging (SMS charges extra)
  • *Minimum contract length of 1 year
  • Save 18% with 5 year BID term contract
BIDBase Plus One
(per year)
  • Business Crime Reduction tools inc free app for businesses
  • Unlimited business user logins to BIDBase Locally app
  • Business user street issue reporting
  • Business user peer-to-peer alert system
  • Secure messaging between BID team and busineses
  • Intel analysis and charting tools
  • -
  • -
  • -
  • *Minimum contract length of 1 year (billed with BIDBase)
BIDBase Plus Two
(per year)
  • Integrated Locally loyalty card system
  • Simple QR code-based loyalty card system with your branding
  • Unlimited card numbers (card printing extra)
  • Unlimited business user logins to BIDBase Locally app
  • Flexible reward design - discounts or progressive rewards
  • Usage analysis and charting tools
  • Integrated with promotions tools in BIDBase
  • -
  • -
  • *Minimum contract length of 1 year (billed with BIDBase)
BIDBase Plus Three
(Price On Application)
  • BIDBase Portal
  • Analyse the real-time data for two or more BIDs*
  • Custom web URL for your location
  • Designed and built to your needs
  • Strategic view across multiple BIDs
  • Comprehensive charts
  • Easy exporting
  • Package discounts available 2+ BIDBase accounts plus Portal
  • -
  • *Appropriate data sharing agreements MUST be in place
BSL logo tag

FAQ1: Who are you?

BIDBase has been designed and developed by people who work in BIDs and this led to us to using our experience and expertise to design a product that would help BIDs perform their valuable work more efficiently and effectively.

FAQ2: How do we migrate our data from our current system to BIDBase?

You give us a spreadsheet with your Local Authority levy data and any contact data you have. We then prepare and import those data into BIDBase - we typically make a one-off charge of £500 plus VAT.

FAQ3: How many users can have access to our BID’s account?

BIDBase clients can have unlimited logins. We have a 'reasonable use' clause that kicks in at a point somewhere before your entire town or city has a login, but we have no problem with your whole BID team and board having their own login. In fact, we encourage it!
Developing a BID

FAQ4: We're developing a BID, what can you do for us?

For developing BIDs that have yet to go to initial ballot:
  • Get full access to BIDBase for as long as you need it before ballot
  • Saves you £1095 per year!
  • We prepare and import your data for a flat fee of £500
  • Once you have a successful ballot result, choose to:
    • Keep using BIDBase via paid subscription
    • Use some other solution entirely

FAQ5: Are you developing BIDBase and how do we influence this?

We launched in January 2017 after over two years development and months of beta-testing. We’re continually enhancing the system; this is version 3.5. We continually seek feedback and ideas from users so we can prioritise the introduction of new features. We can make small tweaks any day of the week because our developer is in-house. Upgrades are provided at no charge.
BDBase Street Ops

FAQ6: Can BIDBase be used on a mobile device?

BIDBase is a platform-sensitive application so you can use it on a mobile device, preferably a tablet. We have produced two separate mobile-only BIDBase apps - BIDBase Street Ops and BIDBase Locally - for BID teams and business users respectively. Both are designed for phones and both mobile apps are free.

FAQ7: How secure is BIDBase?

Your data is protected by SSL certification (the reassuring green padlock) and up to 256-bit encryption. Our servers are in a secure facility in the UK.

FAQ8: What about GDPR and the Data Protection Act 2018?

Our team has been trained in data protection by independent lawyers. In Data Protection Act 2018 (DPA18) terms we are a data processor and you are data controller - it’s your data, not ours. We've built-in tools to make compliance with DPA18 easy.

FAQ9: Do you use our data?

For marketing? No way. We may use aggregate data for the benefit of the industry. No people or BIDs would be identifiable without their express consent, of course. This is all in our Terms and Conditions.

FAQ10: What’s coming next?

More integrations and the facility to upload data from spreadsheets.

Get in touch

Have a question? Don't hesitate to contact us.

102 Viceroy Close, Birmingham B5 7UU